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Sat 8:00am - 5:00pm
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Dealership hours of operation
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Toyota Prius

Toyota Prius & Prius Prime

The Toyota Prius has long been synonymous with exceptional fuel economy (4.4L/100km in the city!). It has been one of Toyota's champion nameplates, and the longest running and most successful retail hybrid vehicle in North America. Order yours today! 


 Finding its legs - The Prius Collects awards in 2024

The Prius is available also in a plug-in hybrid; enter Prius Prime. Both come standard with: Toyota Safety Sense 3.0, Toyota's next-gen multi-media system, wireless Apple CarPlay/Android Auto, Toyota Connected Services (Drive Connect, Service Connect, Safety Connect & Remote Connect), Smart Key with Push Button start, LED Daytime Running Lights, Heated seats and lots more. Prius comes in 2 grades: XLE and Limited. Prius Prime comes in 3 grades: SE, XSE, XSE Premium.

The new Prius is now in it's second year of release, and above the complete and total re-design, it has wowed the industry and has started to collect awards. The 2024 AutoTrader Awards recently awarded Prius the "Best overall car" with Prime securing the "Best green car award" for 2024.

All-new, totally redesigned 2023 Prius AWD, driving through a tunnel.

Prius XLE AWD

With the completely redesigned Prius comes a new power plant. The 2.0L 4-Cylinder DOHC 16-Valve engine pushes 196hp & Standard AWD makes the Prius feel planted. Toyota Safety, Service, Remote, and Drive Connect come standard, and have up to 10 years of trial periods available (length of trial depends on connect product). A Push button start, wireless Apple CarPlay & Android Auto, Heated front seats, eye catching 19"wheels and more round out the stunning new hybrid. Pricing starts at $40,633 for Prius XLE AWD.

Prius Limited

Built off the well equipped XLE, the Limited adds refinement to Toyota flagship Hybrid. 8 Speaker premium JBL sound system, Digital Key, 360 Bird's, Eye View Camera, Autopark and a full glass roof + power back door are just a few upgrades which can be expected when stepping into the new Prius. $46,773 for the top grade Prius Limited AWD.

Prius Prime SE

While the Prius Prime shares many similarities with the O.G Prius; there are also many exciting new additions to the Plug-in version. To start, Prime has 220 hp on tap, and up to 72km EV range. This is made possible with a larger, more efficient Lithium-Ion battery. Prime fits into Gov. Of Canada iZEV rebate, which provides up to $5,000 off the MSRP. The SE grade is Prime's most affordable model with an after rebate MSRP from $42,533. Standard features include: TSS 3.0, 8" Toyota multimedia touch screen with Wireless Apple CarPlay + Android Auto, with Service, Safety, Remote, and Drive connect capabilities, 17" wheels, heated front seats and steering wheel and push button start w/ smart key.

Prius Prime XSE

Adds to the solid SE grade, with a larger 12.3" Multimedia touch screen, Traffic Jam Assist, 19"alloy wheels, Wireless Charging, rear heated seats, 8-way power adjustable driver's seat with 6-way power adjustable front passenger seat, rain sensing wipers and a glass roof. From $47,273.

Prius Prime XSE Premium

Adds even more refinement: Digital Key, Panoramic view monitor, 8 speaker premium view monitor, Advanced Park, 19"alloy wheels, power back door.  From $51,032.50

Awards/Recognitions:

Awards: JD Power Rating of 71

IIHS Review - Prius

IIHS Review - Prius Prime

* Pricing mentioned on this page excludes Freight, PDI, Dealership Fees, accessories, and Taxes. While we strive to insure all information covered on this page is current and accurate, please refer to Toyota.ca for the most recent and up-to-date information.